The Power Of Blogs: Marketing Power!

April 21st, 2008

Blogging is a great tool to drive traffic to your website, increase customer counts, and keep the public informed.

  • Generate more sales
  • Drive tons of people to your website
  • Be a great customer service tool

These are the top reasons to blog. Blogs are informative. Best of all, your readers will enjoy reading your posts.

Blogs are no longer utilized for online personal diaries and journals. Blogs have taken over as one of the most effective ways to reach a wider audience and drive new people to your website.

  • Keep your blog fresh - new content and unique content
  • Update your blog as frequent as possible - search engines love to see the updates
  • Speak as yourself - tell your story and you facts!

Blogs take a few minutes to setup and are a great marketing tool. More to come…

SEO as a branding tool

April 21st, 2008

I’ve been chatting it up with some of the local SEO companies regarding SEO, how it works, strategy, and usage.

99% explain SEO (search engine optimization) as a process of tweaking a website to win top placement on the major search engines. However, more and more I hear that SEO is being utilized for brand management.

It all starts with negative content being indexed and positioned for a brand name.  For example, if you Google “zero calorie coca cola” and there is a website that shows up within the top 10 positions that speaks negatively about the product, you would use the power of SEO to either execute a press release or build a page and optimize it to push these negative posts down as far as possible.

Details of optimization process to come!

Welcome to my blog!

March 31st, 2008

Hi Everyone. I am a blogger of 3 years and just LOVE IT. I can’t get enough. I blog on 12 different networks and am always looking for new ones.